Email marketing is a great way to stay in touch with your existing client base without spending a lot of money. However, people don’t give their email addresses to just anyone. Accordingly, it is important to add value when you are sending emails to your list in a way that your veterinary practice stays top of mind so your clients don't think twice … [Read more...]
Does Your Business Have a Reputation Marketing System in Place?
With millions of reviews written daily for single local businesses like chiropractors, restaurants, real estate agents, etc., across countless platforms, leveraging social conversations and influencing those conversations is no simple task. For the most part, small businesses miss the mark on this by viewing online review sites as a problem to … [Read more...]
Increase Business Revenue with Mobile Coupons
Mobile coupons are becoming more of a mainstream form of advertising method. This type of advertising allows your business to connect with millions of smartphone users and gain a one-on-one dialogue. They are very flexibly and can be used for a wide variety of different things. With mobile marketing, you can let consumers know about your products … [Read more...]
Increase Foot Traffic with QR Codes for Local Businesses
QR (Quick Response) codes are a new and innovative way to get your business information out to the general public and your target market. They can be included on a business card, in an advertisement and in many other ways throughout your marketing efforts. These codes help businesses turn any flat surface advertisement, such as print or subway … [Read more...]
What is Reputation Management and Why Is It Crucial For Your Business?
Have you ever had someone post a negative or nasty review about your business online? Did you try to get that review removed, only to find out that there is no way to get it deleted? It can be very frustrating and can cost you business. The good news is that there is a way to combat these negative reviews and get your business’ reputation back … [Read more...]
The Benefits of Email Marketing
You want to market your business, but offline advertising can be expensive and time-consuming. Email marketing, however, is exactly the opposite. Whether you’re a local brick-and-mortar business or an online company, you can use email to send subscribers directly to your website or business for a speedy purchase. Email allows you to reach more … [Read more...]
2012 Social Network Demographics Report
A recent study from Double Click Ad Planner (Google) and originally posted on Pingdom gave a glimpse into the age and gender distribution of 24 of today's most popular social networks and online communities. The study was based on users in the United States only and did not include Google+ data. Average age distribution Age distribution per … [Read more...]
Making Your Marketing Emails More Efficient with Video
If you are reading this article, then you are already familiar with the power of email marketing. Chances are you send emails out to your clients and associates already. This communication is important for any contemporary business. This article is designed to help you get the most out of the emails you already send out. You may think that by … [Read more...]
Squeeze Pages – A Low Pressure Way to Generate Leads
Squeeze pages, also known as lead capture pages, are a great tool to use in online marketing. These are short, concise web pages that are unique and separate from your company site. Their role in the advertising process is simple, but very powerful. The purpose is to get the person viewing the website to provide their contact information so that … [Read more...]